Airpush Acquires Hubbl For Native Ads

Los Angeles-based mobile ad technology developer Airpush said Thursday that it has acquired Hubbl, a native advertising and personalization technology developer. Financial terms of the buy were not disclosed. Hubbl was based in New York. Airpush, which is led by Asher Delug, said it will integrate Hubbl's native advertising platform into its own products. Airpush said it has more than 120,000 apps currently using its mobile advertising tools, and over 160 employees split between Los Angeles and Bangalore.