METRIX Capital Gets $5M For Funding Efforts

Orange County-based investor METRIX Capital Group has announced a $5M funding round, which it says will go towards its alternative funding for small and medium sized businesses. The firm--which is led by Jeff Brannon--said that the funds will go towards its Revenue/Royalty Based Funding, an alternative loan program aimed at companies with at least six months of revenue and a growth plan. The firm says it provides funding from $50,000 to $500,000. METRIX recently made an investment in Newlight, a developer of technology to turn greenhouse gases into plastic.