Wednesday, March 29, 2017
MINDBODY Buys Wellness Technology Startup Lymber
San Luis Obispo-based MINDBODY, the developer of cloud-based business management software for spas and the wellness services industry, has acquired Lymber Wellness, a startup that provides yield management and pricing software for class and appointment-based businesses. Financial terms of the acquisition were not announced. MINDBODY said that Lymber's software--which is built on MINDBODY's API--will add a dynamic pricing engine to its platform. The technology from Lymber will make it into MINDBODY's software in the second half of the year. MINDBODY said Lymber's technology allows set dynamic pricing parameters for class and appointment sessions, automatically adjusting session prices in real time to match supply and demand. Lymber was based in Solana Beach.