Tuesday, January 17, 2017
Triton Digital Wins NRG Media
Los Angeles-based audio advertising technology developer Triton Digital announced this morning that it has been selected by radio station owner NRG Media. According to Triton Digital, NRG Media has selected the content management system (CMS) and Club components of Triton's Audience Management Platform (AMP) for use across the company's 45 radio stations. Financial impact of the win was not announced. The software will be used for creating, managing, and syndicating content, and also running contests, surveys, and email marketing efforts.