Monday, March 10, 2008

Revision3 Launches Female Internet Show

San Francisco-based Revision3, the Greylock-backed startup headed by Jim Louderback, said Monday that it has debuted a new Internet show called popSiren. The firm, which develops video content for the Internet, said it will tap Sarah Lane, Jessica Corbin, Dr. Kiki Sanford, Neha Tiwari and Heather Frank for the new show. According to Revision3 the new show will focus on "life hacks," technology, science, DIY projects, products, and pop culture. The firm hopes to attract both men and women to its show.