Wednesday, December 3, 2008
eCommerce Sales Up, Says comScore
comScore is reporting today that ecommerce sales surged Cyber Monday, despite worries about the economy. According to the firm, Cyber Monday online spending totaled $846 million, up 15 percent from last year, as consumers flocked to ecommerce sites for their holiday shopping. The spending spree marked what comScore described as the second heaviest online spending day on record. comScore said that, for the four day period including Black Friday through Cyber Monday, spending jumped 13 percent. For the November-December holiday season, comScore reports that there was $12.03 billion spent online, a 2 percent decline versus the same period last year.