Tuesday, February 23, 2010

TapMetrics Acquired By Millenial Media

San Francisco-based TapMetrics, a developer of mobile analytics software, has been acquired by Millenial Media, which operates a mobile advertising network. Financial details of the acquisition were not disclosed. Millenial said the acquisition would help it accelerate the firm's growth. TapMetrics will continue to be based in San Francisco. Millenial Media is based in Baltimore, Maryland.