Tuesday, September 10, 2013
Twitter Buys MoPub
San Francisco-bsaed Twitter has acquired MoPub, a developer of ad management tools for the mobile app market, in a deal which is reportely worth $350M. Actual terms of the deal have not been announced. MoPub is also based in San Francisco. MoPub's software helps connect publishers and mobile app developers. MoPub was venture backed by Harrison Metal Partners, Accel Partners, and Jafco Ventures.