Tuesday, May 5, 2009

Tumri Names Peralta Revenue Chief

Display advertising software maker Tumri reported Tuesday that it has hired Michael Peralta as chief revenue officer. The Mountain View-based firm, which brought on former Yahoo! executive Jeff McCombs as finance chief about a month ago, said Peralta will manage all of its sales and marketing functions, including customer relations, business development and global expansion. Tumri said Peralta hails from Platform-A, where he was senior vice president of North American and global accounts and oversaw more than $1 billion in revenue. Prior to Platform A, Tumri noted, he led Advertising.com's national advertiser relations and market research teams. He had previously served as Advertising.com's managing director for Western Europe.