Wednesday, September 21, 2011

Google +1 Button Heads To AdSense

Mountain View-based Google told its publishers today that it will begin showing its +1 button and personal recommendations to its display ads, extending the reach of its new Google+ social networking features via its advertising network. Google said, starting next month, the +1 button will begin to appear on AdSense for Content and AdSense for Mobile Content display ad formats. Google said it will use the data to determine relevance of ads on a web site; Google is also giving advertisers the option to opt-out of the +1 button.