Tuesday, July 10, 2012

Involver Acquired By Oracle

San Francisco-based Involver, a developer of social marketing software, has been acquired by Oracle, the two companies said this morning. Financial terms of the acquisition were not announced. Involver was venture backed by Bessemer Ventures, Cervin Ventures, and WTI. Involver is a developer of social marketing software which are used by companies to measure and reach out to customers via social media.